356. The Sustainable Way To Stand Out As An Expert
How can you become an expert without burning out?
As an entrepreneur, you’ve probably spent a lot of time leveraging opportunities to highlight your expertise. But while it might seem like planning ahead is key to getting ahead, that’s not necessarily true. Here’s what does matter: consistency.
The conventional expert-building path is designed to keep entrepreneurs trapped in a wheel of never-ending content creation. However, there are unconventional efforts that are proven to work to position you as an expert, and I’m revealing those tips today.
In this episode, you will learn about:
The one thing you need to avoid doing on social media and why.
What nobody is telling you about standing out as an expert (but you need to know).
The contrarian advantage and how it can help you position yourself.
How you can validate your content before you take it to a larger audience.
How delegation ties into emphasizing your expertise.
What I’ve learned applying these principles to my own business.
Why building a network is so important for standing out in your industry.
Today's episode is brought to you by LinkedVA. Transform your business growth with expert virtual team members who handle your essential tasks. Visit LinkedVA.com to discover how their virtual assistants can give you back valuable time in your day.
Check out The Pink Skirt Project, happening June 12, 2025 in Kelowna, BC, Canada.
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